illustration Emma Block illustration Emma Block

2022 Round up

I’ve done a little recap of the year because I wanted to take a moment to look back on the projects I’ve completed. I often find that when I’m working on a project I can’t share it because it’s top-secret, and then by the time the work comes out I’m onto something else, so often I forget to even share the work that I’ve done! So it’s nice to look back and reflect on a year full of book covers, greetings cards, editorial illustration, books and online courses. 

 

I’ve done a little recap of the year because I wanted to take a moment to look back on the projects I’ve completed. I often find that when I’m working on a project I can’t share it because it’s top-secret, and then by the time the work comes out I’m onto something else, so often I forget to even share the work that I’ve done! So it’s nice to look back and reflect on a year full of book covers, greetings cards, editorial illustration, books and online courses. I have decided to divide this round up into seasons, becuaes I honestly cannot remember what I did last year and month by month!

Spring

The biggest thing that happened in spring was my third art book, Watercolour Life, came out! I had been working on this book throughout lockdown, my pregnancy and those early newborn days, so to see it out in the world but like a big achievement! It’s had a really lovely response from readers and reviewers, with some lovely magazine features.  In spring we also took our first family holiday abroad to Mallorca. It was our first time travelling post pandemic and post baby, and we had a lovely time. I even managed to do some painting. Spring also saw the launch of a collection of illustrated floral brownies with The Blushing Cook. Spring also sought the publication of Toujours La France, the third book by Janine Marsh about her life in France, and the third book that I have illustrated the cover for.

Summer

Summer was an exciting season for me. The Further Adventures of Miss Petitfour was published, a children’s book by Anne Michaels that I had illustrated. I illustrated the first Miss Petitfour book, so it was wonderful to be able to return to the character and spend some more time in her world. Like Watercolour Life, I worked on this book whilst pregnant and looking after a small baby, so it felt like a real achievement. Summer also saw the launch of my Domestika course! This was filmed in the spring and launched a few months later, and I’ve been completely overwhelmed by the response. Six months I’ve had nearly 7000 students and 99% positive reviews. I even got highlighted by Domestika as the most successful new course of the quarter. For me the most awarding thing has been seeing my students at work and to be able to interact with them on the phone and give them feedback and advice. I also worked in another book cover, for a YA novel called A Calamity of Mannerings, which will be out next year. I also worked on some greetings cards with a big US retailer that will be available next year. 

Autumn

In early autumn we visited some friends in Norway, which was a really inspiring trip and I managed to do some painting and drawing in my sketchbook. At this point behind-the-scenes I was busy working on a new book, which will be out in 2024! I can’t share too much about it now, but I am really excited and it’s something slightly different for me. Autumn also saw the launch of my collaboration with Wimperis Embroidery. We created a beautiful embroidery kits that combined watercolour and embroidery with an autumnal theme. I also got some samples of greetings cards that I worked on earlier in the year, which are available in Trader Joes in the US.

Winter

In winter I was still busily working on my new book behind-the-scenes, and also working on some illustrated maps for another book that is coming out in 2023. I also developed and designed my very own gouache sketchbook, something I’ve been wanting to do for a long time. For awhile I’ve been searching for the perfect sketchbook, so I decided to design one myself and I love using them! You can purchase one in my online shop. At this time I was also very busy behind-the-scenes preparing for my upcoming house move. We moved out of our London flat and into our new house just before Christmas, meaning I’m starting a new year in a new house in a brand new studio. 

So what is to come next year? I’m almost finishing writing a new book, however that won’t be out until 2024. I am very excited about teaching my first art retreat in Spain next year. (There are still a few places available, by the way!) I’m really hoping that this year I will have more time to focus on my sketchbook and coming up with new ideas. My big goal is to work on a children’s book! It’s been a dream for such a long time and now feels like the right time. 

 
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Exploring Neocolor Pastels

A couple of weeks ago I bought a set of Neocolor wax pastels from Caran d'Ache after seeing lots of people use them on Instagram. I really enjoyed the consistency and feel of them, but the selection of colours definitely wasn’t doing it for me…

 

A couple of weeks ago I bought a set of Neocolor wax pastels from Caran d'Ache after seeing lots of people use them on Instagram. I really enjoyed the consistency and feel of them, but the selection of colours definitely wasn’t doing it for me. I always find a rainbow selection of pencils or pastels really uninspiring and usually try to buy colours individually. There’s something about that standard rainbow selection that just doesn’t work for me, every colour is really bright, really intense and they’re all fighting with each other. To me a good colour palette should have subtleties, colours that are bright and muted, light and dark, and warm and cool.

So I was very excited to try the Neocolor collaboration with Beya Rebai. The collaboration consists of two sets of specially chosen Neocolor pastels, one in warm tones and one in cool tones. I bought both and they are so lovely to use. So many beautiful subtle colours and endless colour palettes that can be created by mixing and matching both sets. Very cleverly the cool set includes a warm pink and red to provide contrast and the warm set has a zesty yellow and a deep grey to provide some balance. I did a little swatch of each colour first, then played around putting some different colour pallets together. I then decided to do a couple of little sketches testing out the capabilities. I’m so pleased with how these poppies turned out, they feel so vibrant and free, you can just see them blowing in the wind. I’m really excited to see how I can combine these with watercolour and gouache, incorporating them into my style, and also adding a freshness to my sketchbook.

 
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My 2018 in Review

So 2018 was a bit of a crazy year. I feel like I say that every year, but I think your late 20s are the pivotal years with big things happen and you start making strides in the world rather than just bumbling along cluelessly (or may that’s just me).

 
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So 2018 was a bit of a crazy year. I feel like I say that every year, but I think your late 20s are the pivotal years when big things happen and you start making strides in the world rather than just bumbling along cluelessly (or maybe that’s just me). The two biggest things that happened this year where that my first book, The Joy of Watercolour came out, and my husband and I bought our first home in London. It was so exciting to have my first book published, and the reaction has been incredible. It has sold so well that it went to reprint within a month. The best thing for me has been the reaction on social media. I absolutely love seeing people painting the projects in the book and getting in touch asking for advice or just telling me how much they enjoy it. I absolutely loved the process of creating a book from start to finish and I’m excited to be writing another book next year.

At the beginning of 2018 I wrote down my goals, one of which was to buy a house, which honestly I feel ridiculous just writing down, but somehow it’s happened. It’s funny how things work out; what started as a very stressful situation, being forced out of the flat my husband and I had rented for five years with no warning, led to us buying a beautiful flat that we love. It’s a Victorian conversion with lots of original features and I’ve had the time of my life with decorating and sourcing furniture. I wrote about the living room here and I’m planning more interiors posts in the new year.

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This year also included a once-in-a-lifetime trip to San Francisco, which I still need to blog about. On this trip I had the chance to meet my literary agent Leslie face-to-face for the first time after years of working together. The trip was absolutely incredible and we both loved California. Visiting Yosemite was a particularly memorable part of the trip. I had time to take a couple of meetings while I was in San Fransisco which have led to some exciting things for 2019.

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This year I had make peace with the fact that the repetitive strain injury in my wrist is likely to be permanent, and I will always have a lack of strength and range of movement in my right hand. This means my live illustration career is over, but I’m not too upset about that, I think it’s important for your career to always be evolving and changing to meet your needs. I really feel my passion lies in writing and illustrating books and encouraging others to be creative.

I worked with some lovely brands this year. At the beginning of the year Kikki K spent a day with me and made this beautiful video. If you want to learn a little bit more about me and my background I definitely recommend watching it. I also had Papier visit me in my studio and create this stunning video of me painting one of their wedding stationery designs. I’m working on some new wedding stationery designs for Papier at the moment which will be launching in the New Year. I also had the opportunity to design an Emma Block illustration Easter egg with Godiva, which was a rather bizarre but absolutely lovely job. 

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This year I did a lot of editorial work with clients including, Vogue Brides, Next, Magnolia Journal, In The Moment Magazine, Prima, Sister Mag, The English Garden, The House The Lars Built and Eve Mattresses. I do think my style evolved a bit this year, embracing the dry texture of gouache more than ever.

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In terms of personal goals this year I read more books, the majority of which were by female authors, got back into the habit of working in my sketchbook, and developed a gym routine, which I’ve now completely abandoned since moving house. In the new year I’m hoping to find a new gym, and get back into reading and working in my sketchbook, make the most of living in London and visit lots of exhibitions with friends and family. I’m really excited about what 2019 will bring, and I can’t wait to start writing my second book.

 
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2017 in Review

It’s that time again, the year in review blog post! I’m terrible at remembering what I’ve done in a year, and tend to think I haven’t done much of anything, which is why I’ve got my diary out so I can go through month by month and remind myself of all the exciting stuff that’s happened. 

 

It’s that time again, the year in review blog post! I’m terrible at remembering what I’ve done in a year, and tend to think I haven’t done much of anything, which is why I’ve got my diary out so I can go through the year month by month and remind myself of all the exciting stuff that’s happened. My hopes for 2017 were to grow my business in bold new directions (hello book deal!) but also to achieve more work-life balance and spend more social time with my husband and friends. I’m very happy to say I think I’ve done it!

emma block year in review

January

My year started off with some pretty exciting work as I traveled to Berlin in January to live illustrate for SisterMAG. In January I started hosting my own watercolour and brush lettering workshops at West Elm. Until then I had been running workshops for soemmmebody else, and taking sole responsibility for teaching, promoting and running workshops was a little bit scary. I kept having dreams that I hadn't sold any tickets or that I turned up without any materials. I’m happy to say neither of those things happen and I have now taught a whole year of sell-out workshops at West Elm. I’m very excited to be adding some new workshops to my repertoire next year, including my gouache workshop which has already been very popular. I worked on a couple of book covers in January and provided illustrations for the Mollie Makes Creativity magazine. My husband and I also booked tickets to Peru!

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February

This was the month but I got my book deal! At the end of 2016 my amazing agent sent out my book proposal to a few different publishers, and by February I had an offer! I read the email on my phone walking back from a Pilates class and when I met my husband for coffee I started crying out of shock and happiness. This month I taught a couple of brush lettering workshops with Etsy, which was really exciting as I wanted to work with them for a long time. I also did some illustrations for the Betty Collective website.

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March

In March I went up to the north Norfolk coast to visit my aunt and uncle. One of my goals for 2017 was to take more time off, and visiting family who happened to live in a beautiful part of the country was a great way of doing that. That month I also did some live illustration with Dermalogica in Selfridge’s, and Viktorija and I hosted a second London Drawing Club event at the beautiful Barbican conservatory. I also illustrated some very popular postcards for Mollie Makes and illustrated a lovely article for Stylist Magazine.

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April

In April we celebrated my grandparents 60th wedding anniversary, and the day afterwards my own wedding was featured on Love My Dress. I had a super busy month of workshops, trying to squeeze in as many as possible before my trip to Peru. I also did some live illustration with Reiss at Brent Cross shopping Centre. I also made time to see the amazing Hockney exhibition with Viktorija.

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emma block live illustration

May

I spent most of May travelling.  I had a quick trip back to Suffolk to see my parents at the beginning of the month, and then I was home for one night before heading off with Nancy to a trip to Somerset with Joules, and then three days later I was heading off to Peru. Our time in Peru was absolutely amazing, and you can read more about it here. It was such an incredible trip and a great way to celebrate our first wedding anniversary.

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June

In June I taught a really lovely watercolour workshop for Pinterest as part of their interior design awards, at the beautiful Bourne and Hollingsworth Building. I also taught a very special watercolour workshop with Oasis that took place in London Zoo. I got to chat to the zoo keepers and feed two pygmy hippos, which made it one of my top workshops ever. June was also the month that I initiated my Monday afternoon dates with my husband. He is a jazz musician so mostly works evenings and weekends, which means we need to be organised about spending quality time together and not just working all the time. He rarely works on Monday, so we decided that was the best day to take an afternoon off and do something fun together. In the last year our Monday afternoon dates have included trips to the cinema, exhibitions, lunches out, walks in national parks, vintage shopping and we've explored lots of new neighbourhoods in North London.

June is the month that I really started writing my book properly. The last few months I had been waiting to get the contract sorted, and I didn’t want to start actually writing it until everything was signed, although I had been researching and planning it in my head. It was so exciting to actually sit down and start writing my book! For me the challenge was finishing up all my other projects and saying no to new work to give myself the time I needed to do it.

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July

I spent most of this month writing my book and enjoying the heat wave in London; going to barbecues, street fairs and summer parties. I also had the chance to go to a really lovely bloggers event in Somerset, which was such a lovely break away from the city and work. I had to hand in the first half of my manuscript on the first of August, which meant the last few weeks of July were very busy getting things finished and organising hundreds of images and pages and pages of writing.

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August

August was all about writing my book, and I only taught one workshop all month to make sure I had plenty of time to focus on it. People always say how difficult it is to write a book but I actually really loved it. It was so nice to just work on one creative project continuously for three months, and not have to deal with contracts, negotiations invoices and everything else that comes with being freelancer. I also managed to enjoy the sunshine in London a bit and visited Columbia Road flower market with friends. I also worked on some content with Pink Lady Apples.

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September

In September I had to hand in the second half of my book. This time I was much more organised, having named all the files correctly as I went along and kept the manuscript in better order. It turns out writing a book in order from start to finish makes life a lot easier than writing it in any old order you feel like! In September I also taught my first ever Instagram workshop which completely sold out and was a big success. I’m teaching another one in February.

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October

In October my husband and I headed off to Lisbon as a post-book writing treat. Whilst I might have finished writing the manuscript and painting all the illustrations, there was still edits and changes to make, which I worked on during October. Fortunately the edits to the book were very light and not much needed to be changed. In this month I also personalised notebooks with brush lettering for Papier at Brides the Show, and did some live illustration at Harrods. I also had an interview and photoshoot with Moo in my flat, which was really exciting as Moo were one of my very first clients, read the interview here. I also worked with my friend Kathryn on the branding for her new company Wander for a While. I also developed some new products for my shop including note books and new Christmas designs.

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November

November was a bit of a funny month. I had so many hospital appointments and social engagements that I felt a bit all over the place. The hospital appointments were for my wrist (for my ongoing RSI) and for my troublesome tooth. Fortunately both seem to have settled down for the moment. I also spent a lot of time preparing for an onslaught of festive workshops in December and sent out lots of Christmas Etsy orders. I also worked on some lovely magazine illustrations that I can't show you yet and some branding for The Market Beautiful. I also got to attend Weekend:IN again, this time in East London.

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December

In December I taught lots of Christmas bauble painting and lettering workshops with clients including Topshop, Battersea Power Station and Seven dials. I also finalised the cover of my book with my publishers and got to see a first proof copy of my book. It was so exciting to see all those months of work come together into 250 beautifully designed pages.

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So that was my year. I achieved my main goal of getting a book deal and writing a book, I also managed to travel and spend lots of time with friends. I think there’s a bit of a myth that as a creative freelancer you have to be badly paid, working constantly with no social life, and definitely no exercise routine, and it’s just not true. This year has been all about saying yes to exciting opportunities, no to the projects that aren’t right for me and learning to look after myself.


I’ve got some pretty big goals for next year, which include travelling more and hopefully writing more books. I’m so excited to see my first book come out this August, and I can’t wait to share it with you. Thank you so much to everyone who has come to my workshops, bought something from my shop or just followed me on Instagram, Your support means so much to me.

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